The metaverse is coming. Here are 4 things businesses can expect

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Author: Victoria Masterson, Senior Writer, Formative Content

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• The metaverse brings “tremendous opportunity” – but lots of work is needed first, Accenture says.
• This includes redesigning today’s internet from a “disparate collection of sites and apps” to a continuous 3D universe.
• BMW, Disney, Gucci and Warner Bros are some of the companies already operating in the metaverse.

The metaverse proposes a very different platform to the internet we’re using today – and businesses must be ready. That’s the key message in a new report from professional services company Accenture, titled Meet Me in the Metaverse.

The metaverse is essentially a new immersive version of the internet. Instead of viewing digital content on a computer, we will wear virtual reality headsets to move around 3D digital environments.

Here’s…

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